Business insights for the Meme Age.
ABOUT THE AUTHOR
Costas Papaikonomou is one of the founders of Happen Group, created +$5Bn client value, now part of Accenture. Tweets/books abt ugly reality of innovating in crowded markets. A career in innovation – studying, dreaming, creating, researching and realizing new products. It’s been an amazing journey, playing in the birth chambers of mass market multinationals. Nevertheless he’s quite grumpy.